The Merchants of Cool (2001)
A documentary on the marketing of pop culture to Teenagers. media, marketing, advertising
Released: Feb 27, 2001
Runtime:
Genre: Documentary, History, Music
Stars: Douglas Rushkoff, Christina Aguilera, Greg Berlanti, Jessica Biel, Adam Carolla, Fred Durst, Malcolm Gladwell, Carson Daly, Lewis Goldstein, Shaggy 2 Dope, Brian Graden
Subtitle: ETC.